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What is the ultimate goal of your website? You are in business to make money so any website that does not work to grow your business or increase your bottom line is a wasted investment. There is a wide array of solutions that Fifty6 offers to businesses to turn their website into a marketing vehicle for promotion, sales, customer referrals, and the ability to capture their target market. A strong online web presence doesn't just consist of a website. It takes a carefully designed marketing plan, research on your competition, and a thorough understanding of your business before the design process can begin to take place.
Fifty6.com constructs websites that are consistent with your company's goals, current marketing plan, and overall message. We work closely with your team to design a high impact strategy based on the following plan of attack.
- Understand your company's mission, and Internet objectives; immediate, short term and long term.
- Determine the target audience for the website in terms of their Internet use, their knowledge of the technology, and construct a marketing plan to capture the attention of the target viewer.
- Design prototype web pages highlighting specific company traits.
- Construct graphics, design Flash movies, and test the designs with feedback from the target audience.
- Refine the website layout, graphic design, and retest with the target audience.
- Make final adjustments, post live on the Internet, register the website with search engines, and help with establishing reciprocal web links.
Our understanding of your marketing plan and over-all business strategy will enable Fifty6.com to cater to and build a website conducive for fostering online growth and profitability.
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